Two people shaking hands in front of server racks, representing an MSP colocation partnership

How Can MSP’s Ramp their Revenue by Partnering with a Colocation Provider?

An MSP colocation partnership is one of the few ways to add a recurring revenue line without building anything yourself. Managed service providers are hunting for new revenue streams. The marketplace moves fast, and standing still is not an option. With the ever-growing presence of cloud computing, finding new ways to support clients can be tricky. One solution that could add revenue to your MSP business is to consider partnering with a colocation provider to create some value-added services.

How an MSP Colocation Partnership Works

Want a value-added product in your line? Offer clients high-end, off-site data storage and servers, with the security and infrastructure to match, alongside the managed services that keep it all running. By partnering with a colocation provider, you can do all of this and more.

MSPs who partner with a colocation provider can provide turnkey solutions to many small- and medium-sized businesses looking for dedicated server space, reliable access, and security, and IT support that meets their needs. These types of bundles are scalable for just about any size business, and the monetary benefit for organizations and providers is clear.

Advantages for the MSPs and Colocation Data Centers

MSP’s can promise clients dedicated space for storage and servers. Managed services then sit on top as the added value. When multiple clients are in one space, it makes it easier to handle managed service contracts and troubleshoot when needed. MSPs can also resell colocation locally for extra revenue. That is a one-time sale though, whereas bundling services with the rack space keeps paying every month.

When partnered with an MSPs, colocation providers can offer reliable, trusted services to clients who are looking for more than just rack space, giving them an advantage over other colocation centers.  All-in-one solutions are ideal for businesses looking to simplify.

Advantages for Clients

Companies can manage risk better by housing sensitive and necessary data securely off-site. Recovering from data loss or catastrophe is non-negotiable now. Colocation is what gives businesses confidence they can. Also, colocation means small businesses do not have to find the capital to build in-house IT infrastructure. When they partner with an MSP, their IT demands are reduced considerably, as well.

Colocation offers companies scalability, which is helpful when you are just starting and experiencing fast growth. Colocation allows for budget planning and flexibility regarding IT needs.  IT can be one of the most expensive departments for businesses, so consolidating services under one roof can often significantly reduce costs.

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Interested in an MSP and Colocation Partnership?

If your enterprise MSP is interested in learning more about colocation services, or if you are a colocation provider looking to add more value to your business, contact the professionals at Volico to learn more about storage, security, and managed services. Our expert team can offer you advice and guidance on the right steps for your business. Contact us today!

•  Call: (305) 735-8098
•  Chat with a member of our team to discuss which solution best fits your needs.

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